lvking Privacy Policy
At lvking, we take the protection of your personal data seriously. This policy clearly explains how your information is collected, used, stored and protected when you use our platform.
Our Commitment
Why Your Data Is Safe with lvking
Every piece of information you share with us is handled with a high level of confidentiality, in accordance with international security standards.
SSL Data Encryption
All data transmitted between your browser and lvking's servers is protected with 256-bit SSL encryption technology, ensuring your information cannot be accessed by outside parties.
Strict Access Control
Only authorised staff may access players' personal data. Every access is logged and continuously monitored to prevent any misuse.
Secure Data Storage
Your data is stored on servers protected by a multi-layered security system. We use infrastructure that complies with international security standards.
No Data Sales
lvking will never sell, rent or exchange your personal data to any third party for marketing purposes without your explicit consent.
Player Rights Respected
You have the right to access, correct or request deletion of your personal data at any time. Your requests will be processed promptly by our team.
Licensing Compliance
As a platform operating under international licensing, lvking complies with all data protection requirements set by the relevant regulatory bodies.
1. Introduction and Scope of This Policy
This Privacy Policy is issued by lvking ("we", "platform" or "lvking") and applies to all individuals who use our services through the website lvking.best, including registered players, site visitors, and any party that deals with us through our customer support channels.
By using the lvking platform, you acknowledge that you have read, understood and agreed to the terms stated in this Privacy Policy. If you do not agree with any part of this policy, we recommend that you do not use our services until you have discussed the matter with our support team.
This policy may be updated from time to time. Any material changes will be communicated to registered players via email or in-account notification. It is the player's responsibility to review this policy periodically.
The lvking platform only allows individuals aged 21 years and above to register and use our services. During registration, age verification will be carried out to ensure compliance with this age limit.
2. Information We Collect
lvking collects various types of information to ensure our services run smoothly, meet regulatory requirements, and provide the best experience for players. The information we collect falls into two main categories:
Information Provided Directly:
- Full name as shown on your MyKad or valid identity document
- Identity card number (MyKad) or passport number for identity verification purposes
- Email address used for communication and account verification
- Mobile phone number for two-factor authentication and customer support
- Payment information such as e-wallet number, bank account number (for FPX verification) and transaction details
- Date of birth for the purpose of verifying the age requirement of 21 years and above
- Other information you provide voluntarily when contacting customer support
Information Collected Automatically:
- IP address and general location data (country or region) for security and fraud detection purposes
- Device type, operating system and browser version used
- Game activity data including betting history, session duration and game preferences
- Cookies and similar tracking technologies that help us improve the user experience
- Website access logs including pages visited and duration of visit
3. How We Use Your Information
All information we collect is used solely for legitimate purposes related to the operation of the lvking platform. We do not use your data for unrelated purposes without your consent.
- Account management: Creating, verifying and securely managing your player account
- Transaction processing: Processing deposits and withdrawals via Touch 'n Go eWallet, DuitNow, FPX, Boost and cryptocurrency
- Identity verification: Complying with anti-money laundering (AML) and know your customer (KYC) regulatory requirements
- Platform security: Detecting and preventing fraud, unauthorised access and suspicious activity
- Customer support: Providing effective assistance via live chat and email in Malay and English
- Legal compliance: Meeting regulatory obligations and reporting requirements under our international licensing
- Service improvement: Analysing usage patterns to improve platform quality and the player experience
- Promotional communications: Sending information about bonuses and promotions to players who have agreed to receive them
4. Data Sharing and Disclosure
lvking handles your personal data with a high level of confidentiality. We only share information in limited and controlled circumstances as follows:
- Payment service providers: Required transaction data is shared with licensed payment processors such as e-wallet providers and banks to enable your deposits and withdrawals
- Game providers: Minimum required game session information is shared with game software providers to enable games to run smoothly
- Regulatory bodies: When required by law or a licensing body, we will disclose the necessary information to the relevant authorities
- Fraud prevention: Data may be shared with legitimate security service providers for fraud detection and prevention purposes
In all of the above cases, data recipients are subject to strict confidentiality obligations and are prohibited from using that data for any purpose other than those stated. lvking is responsible for ensuring that all third-party providers comply with data protection standards equivalent to our own.
5. Cookies Policy
The lvking website uses cookies and similar tracking technologies to improve platform functionality and provide you with a better experience. Cookies are small text files stored on your device when you visit our website.
Essential Cookies
Required for basic website functions such as login authentication, session management and security. These cookies cannot be disabled.
Analytics Cookies
Help us understand how players use the platform by collecting usage data that cannot be personally identified.
Functional Cookies
Store your preferences such as language and display settings so you do not need to set them again each time.
Cookie Management
You can manage or disable cookies through your browser settings. However, this may affect certain functions on our platform.
6. Your Rights Regarding Personal Data
As an lvking player, you have certain rights regarding your personal data. lvking is committed to respecting and facilitating the exercise of these rights. To submit any request, please contact our customer support team via live chat or email at .
You have the right to request a copy of the personal data we hold about you in an easily understandable format.
If your data is inaccurate or incomplete, you have the right to request that we correct it promptly.
In certain circumstances, you may request that we delete your personal data, subject to our legal obligations.
You may request that we restrict the processing of your data in situations where you dispute its accuracy.
You may request your data in a structured, machine-readable format for transfer to another platform.
You may object to the processing of your data for direct marketing purposes at any time.
7. Data Security Measures
lvking continually invests in security infrastructure to ensure your personal data remains protected. The technical and organisational measures we implement include:
- 256-bit SSL encryption for all communications between your device and our servers
- Intrusion detection systems operating around the clock to identify suspicious activity
- Two-factor authentication (2FA) for player accounts as an additional layer of security
- Regular security audits conducted by independent and qualified third parties
- Frequent data protection training for all staff who handle player information
- Clear incident response procedures to address any data breach promptly
- Role-based access controls ensuring only relevant staff can access specific data
⚠️ If you suspect your account has been compromised or you notice unrecognised activity, please contact our customer support team immediately via 24/7 live chat. Change your password right away and enable two-factor authentication if you have not already done so.
8. Data Retention Period
lvking retains your personal data only for as long as necessary to fulfil the purposes stated in this policy, or as required by applicable laws and regulations.
- Active account data: Retained for as long as your account is active and for a reasonable period after account closure
- Financial transaction records: Retained for the minimum period required by AML and international financial regulatory requirements
- Support communication logs: Retained to assist in dispute resolution and service quality improvement
- Identity verification data: Retained for the period required by our licensing regulatory body
When data is no longer needed, it will be deleted or anonymised securely. You may submit a data deletion request through our customer support channel, and we will process the request in accordance with applicable legal obligations.
9. International Data Transfers
As lvking operates under an international licence, some of your personal data may be processed or stored on servers located outside Malaysia. In all such international transfers:
- We ensure that data recipients have protections equivalent to or higher than the standards we maintain
- Legally binding data protection agreements will be in place with all parties involved
- Data transfers will only be carried out where there is a valid justification related to platform operations
10. Contact Us About Privacy
If you have any questions, concerns or requests regarding this Privacy Policy or the handling of your personal data by lvking, our team is ready to assist.
You can reach us through:
- Live chat: Available 24/7 directly through the lvking platform
- Email:
Our support operates in Malay and English, 24 hours a day, 7 days a week. Our team will endeavour to respond to every privacy-related enquiry promptly and thoroughly.
Policy Update History
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Your personal data is fully protected under our Privacy Policy. Enjoy slots, live casino and sports betting with confidence. New players are eligible for a 100% welcome bonus of up to RM888.
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